Author

pw5a9059_small1

Michelle Bruno

Michelle is a former meeting planner and exhibition organizer who writes and blogs for leading meetings and exhibition industry publications. With experience in face-to-face meetings as a supplier, organizer, and professional writer, she has the experience and insight to chronicle emerging technologies and their impact on meetings, conferences and exhibitions. as a principal of Bruno Group Signature Events, she develops content marketing strategies and content that drives lead generation campaigns for live event organizers, suppliers, and technology companies.

Her white papers include:

“Managing the Special Needs of Key Exhibitors and Market Leaders,” 2007, Center for Exhibition Industry Research

“The Acquisition and Retention of Key Attendees,” 2008, Center for Exhibition Industry Research

She has completed the first in a series of guides on technology in the meetings industry:

MeetingTech Online Buyer’s Guide to Mobile Apps

She contributed to the “What’s Next in Events in 2011” eBook.

She blogs at TSNN.com.

Her recent articles include:

More News

Archives

Questions to Ask When Creating a Virtual Event Strategy

I recently contributed to the EastVirtual Event Workshop taking place ...

Tools

Is this Seat Taken?—Expanding the Concept of Event Social Networking Beyond Online Platforms

Is this Seat Taken?—Expanding the Concept of Event Social Networking Beyond Online Platforms

In case you haven’t noticed, social networking is a movement, ...

2010 was the Year of Mobile Apps for Trade Shows

If IAEE’s annual meeting and trade show (Expo! Expo!) were ...